Why We're Different
- A Movement
- A disruptor of the status quo
- Focused on creating healthy, better-for-you food and beverages
- Takes food that people love and makes it better, exciting and something you want to talk about
- Uses authentic ingredients, methods and food stories
- Fast moving, fresh and innovative
- Meets and exceeds the needs of the people we serve
- A company that you can feel good about
- A Corporation. Yuck!
- Does what it has always done. YAWN.
- Focused on delivering food and beverages at the lowest cost possible
- Strips out the goodness and quality of food
- Has no care or consideration for the food process and story
- Slow moving and protects mature categories
- Uses $$$ to buy market share
- A company that you buy products from
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| A Movement | A Corporation |
| A disruptor of the status quo | Does what it always has done. Yawn. |
| Focused on creating healthy, better-for-you food and beverages | Focused on delivering food and beverages at the lowest cost possible |
| Takes food that people love and makes it better, exciting and something you want to talk about | Strips out the goodness and quality of food |
| Uses authentic ingredients, methods and food stories | Has no care or consideration for the food process and story |
| Fast moving, fresh and innovative | Slow moving and protects mature categories | Meets and exceeds the needs of the people we serve | Uses $$$ to buy market share |
| A company that you can feel good about | A company that you buy products from |